E-mail Marketing Solutions
Overview
Emails are proven to be a great way to come in closer contact with your customers. It doesn't rely on your customers remembering to visit your site, or seeing a print advertisement.
Imagine how a client would feel when receiving a personalized email from your company. Corecast can personalize emails to suit the particular interests of that customer, instead of sending out a generic brochure.
You only pay for people you are actually sending to, instead of blindly mass mailing out to the world at large.
A recent study has predicted Email marketing to return an incredible $48.29 for every dollar spent in 2007. That's a very fantastic ratio compared to other traditional forms marketing.
Why Email marketing works
- It is cost effective - While the cost of actually designing your email creative can be comparable to direct mail, the big savings start when you consider there are no printing costs and you can get your message delivered for a significantly lower cost per recipient.
- Results are immediate - Email generates an immediate response, instead of waiting for a subscriber to
visit your site you can get your message to them when it counts. The majority of your recipients will see your message in the first 24-48 hours.
- It's relevant - Email makes it easy to segment your subscribers using a variety of criteria like demographics and past campaign behaviour (such as clicking a certain link). This way you can ensure your message goes to the individuals most likely to be interested in your offer.
- It's completely measureable - More than any other form of marketing, email can provide actionable data on the results it generates. Keep track of who opened your email and when, what topics they were interested in, who forwarded it on to a friend, how many sales were generated and much more.
Key Features
Do-it-yourself or Hands-free solution
We will gladly handle all the e-mail marketing work for you, or if you prefer a more hands-on approach, our self-serviced (do-it-yourself) solution might be the right choice for your group.
Easy to use interface
Sending email campaigns shouldn't be like rocket science even for the most techiest of people.
Fully Automated
Our system processes bounces and unsubscribes automatically as well as the subscription and sign-up process. You can even send your e-mail either immediately or on a future specified date.
Real-time Campaign Reporting
Instant results right after you send your e-mail.
CAN-SPAM Compliant
Here at Corecast, we believe in the principles of permission-based e-mail marketing. Our double opt-in and database approval process prevents our servers from being blocklisted by the major ISP's and email providers.